Pakistan kicked off 2026 with higher costs for many smartphones. Brands like Infinix, Tecno, and Realme put new price tags on their devices starting January 1, catching buyers off guard.
These changes mainly affect affordable and mid-range phones, the ones most people turn to for everyday needs. Sources in the market say the adjustments average about five percent, though the companies did not make formal announcements.
Tecno and Infinix, favorites among cost-conscious users, updated rates across several lines, including Smart, Spark, Camon, Hot, and Note models. Most saw jumps of Rs1,000 to Rs2,000 based on storage and RAM options.
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Realme did the same with its Note and C series, adding similar amounts to various versions.
Here are some examples of the revised prices:
| Model | Old Price (PKR) | New Price (PKR) | Increase (PKR) |
|---|---|---|---|
| Tecno Smart 10 HD (64GB + 2GB) | 20,499 | 21,499 | 1,000 |
| Tecno Spark Go 2024 (64GB + 2GB) | 24,499 | 25,499 | 1,000 |
| Tecno Spark 40 Pro (256GB + 8GB) | 48,999 | 50,999 | 2,000 |
| Tecno Camon 40 Pro (256GB + 8GB) | 67,999 | 69,999 | 2,000 |
| Infinix Hot 60 Pro (256GB + 8GB) | 58,999 | 60,999 | 2,000 |
| Infinix Note 50 Pro (256GB + 8GB) | 59,999 | 61,999 | 2,000 |
| Realme Note 60x (4GB + 128GB) | 27,999 | 28,999 | 1,000 |
| Realme C71 (6GB + 128GB) | 36,999 | 37,999 | 1,000 |
These shifts come at a time when many Pakistanis rely on budget options for calls, social media, and basic tasks. Shoppers planning upgrades may now face tougher choices.
No word yet from the brands on why the rates changed, but such moves often tie to currency fluctuations or supply costs. More details could follow in the coming days.